Video Communications 101

Branding is the use of language and design to solve communication problems. It just makes sense to use all the tools at the right time. Video is a great tool, and technological advances have made now a great time to use video to tell your story. I remember about three things from college. One: in …

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Who Owns Solar Power?

Challenge Net metering should be received well. By installing solar energy units on your house, you can generate your own energy. When you generate a surplus, you can sell that energy back to a utility company and get a credit on your bill. The utility company will then distribute that energy back out to other …

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Following Transformation in Real-Time

We first met Ryan Hargrove 4 years ago. He taught a creativity class at the University of Kentucky. He asked us to speak to the class about our methodologies for maintaining high levels of creative output. We returned a couple years in a row and became friends. He called with a project with a super …

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Look Up

We worked with the city to launch Safe Streets, raising awareness on the road for pedestrians, bikers, and drivers. We’re all distracted. Behind the wheel, crossing the street, or commuting on two wheels. Lexington’s downtown area is no place to zone out. This campaign is intended to jog people out of their comfort zones and …

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Getting to Know Our Neighbors

Some randos moved in downstairs. We made their logo. They opened officially last Monday. And now we go there five times a day and we’ve all gained a collective 120 pounds. That’s 10 pounds per employee. How is Broomwagon doing? Ask our potbellies. We also wrote about Parkside Bike Shop’s rebrand. And we last wrote …

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Getting Our Hands Dirty

Do you remember January? It seems so long ago. Back then, we were chucking daily blog posts at you in our Vision Quest series. Adam wrote about improving our work. He noted that everything we do will improve the more we collaborate, mix it up, throw our weight around with like-minded weirdos. We’ve been working …

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