Maybe you are starting out and want to show your bold vision, or perhaps you are established and want to convey your forward momentum. We translate that energy into a confident brand identity that will galvanize your team and inspire your customers. We help you talk about yourself in a way that feels genuine; to articulate what you do and why. We aren’t looking for perfect clients; we are looking for groups of people trying to be better.
We have a process. An approach. A philosophy. While each step is flexible so that we can get to know you best, the steps always follow the same order. This is how we consistently deliver high-quality creative work.
We are curious. So we ask a lot of questions. And we listen. Your What and How are important, but your Why is what we’re after. We believe our empathy sets us apart from the rest. Exploratory meetings can feel like a team-building exercise or a much-needed therapy session.
We are learners. We do our research. After all the questions, we dig deep to see what others are doing. What is working? What isn’t? Where does your organization land? We give you the full report. You tell us if we are on the right track.
We are creators. Armed with a strategy and your stories, we give voice to your impact. We have learned that language without strong design falls flat, and design without strong language is decoration. A confident brand requires both.
We are supporters. Change is good. And hard. We give you the tools you need to launch on your own. Or we can stick around as long as you need us.
We are partners. Our collaboration can continue. Branding is an experience. And for us, that experience never gets old.
We believe in good work. Good work that is making a social and environmental impact. Again and again. Call it the ripple effect. Call it momentum with a purpose. The trouble is that it can be hard to do good work over and over. These are the lessons we learned along the way:
1. Good work is built on trust. You must give trust to receive trust.
2. Research before creation. Know your subject.
3. Ask questions. Listen to understand, not to respond.
4. Do not create and analyze at the same time.
5. Go where you need to go to generate new ideas.
6. Make it smart. Make it memorable.
7. Quality is in the details, not the materials or the tools.
8. Complaining solves nothing. Worrying solves nothing.
9. Learn from failure.
10. Nothing is sacred.