Our purpose is to help mission-driven brands succeed and to be a responsible company. Our impact is directly tied to our clients’ work. We are a B Corp, part of a global community of people using business as a force for good.
We helped name and design the identity for OPIC’s 2X Initiative. OPIC committed to catalyzing $1 billion to invest in women in developing countries. 2X was launched during Women’s History Month in March of 2018. By year-end, OPIC had far surpassed that initial target.
At Brown-Forman, responsibility is woven through who they are. We helped them create and launch their international responsible drinking campaign. The Pause initiative was launched at their world headquarters in June 2019. The tone of the campaign language is fun and aspirational, while still fitting into the Brown-Forman brand.