LexArts is a mothership. It provides programming and operational support to several of Lexington’s arts organizations, including the Central Kentucky Youth Orchestra, Lexington Art League, Lexington Children’s Theatre, the Living Arts and Science Center, and the Lexington Philharmonic. Art Out Loud is LexArts’ annual capital campaign. In 2015, we built out this campaign’s identity, seeking to create a bold, recognizable identity with room to move year after year.
The campaign takes that idea of pulling together the disjointed. It’s fragmented, yet cohesive. The vibrant colors and photography treatments are eye-catching. It’s an update that intrigues. And since 2015, the campaign has grown. Every year, our color treatment changes. In this way, the identity stays strong but evolves with time.
Scope of Work